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INTRODUCTION
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REVIEW OF OPERATIONS
IN 2014
COMMERCIAL BANKING
Serving SMEs, public institutions and enterprises through
its Commercial Banking business unit structured under the
Commercial and Corporate business line, VakıfBank maintained
steady growth in 2014 with an updated technology systems
infrastructure that enables modern banking services with a
customer-focused service approach.
STEADY GROWTH
With its experienced and expert human resource and extensive
product portfolio, VakıfBank aims to be the “Main Bank of
Customers”, acquire new customers and establish strong and
long-term relationships with them. Under this approach, the
Bank increased the number of commercial customers by 14%
in 2014.
The funding needs of commercial customers have been met
by a non-cash/cash loan product portfolio suitable for their
financial structure via the Bank’s extensive branch network. As
a result, VakıfBank attained a 22% increase in commercial cash
loans and 34% growth in non-cash loans as of year-end 2014.
All import, export and foreign trade related payments of our
commercial customers have been carried out by an expert
team through an extensive network of correspondent banks in
a fast and reliable fashion. In addition, foreign trade campaigns
were conducted exclusively for exporting and importing
customers in 2014. As a result, the existing customer portfolio
was broadened and new clients were acquired. With the loan
agreement between the Bank and the European Bank for
Reconstruction and Development (EBRD), financing needs of
commercial customers for foreign trade transactions were met
and commercial customers were provided with alternative
financing through domestic and foreign Eximbank loans or CBT
loans. Along with foreign trade products, such as letters of
credit, pre-financing or post-financing, the Bank paid utmost
attention to providing services for all other import/export
tasks.
With the updated technology systems infrastructure that
enables VakıfBank to provide modern banking services
with a customer-focused service approach, the Bank
maintained steady growth in 2014.
14%
In 2014, VakıfBank
increased the number
of commercial
customers by 14%.
PROJECT AND INVESTMENT FINANCING
In 2014, the Bank continued to contribute to the growth of the
real sector by meeting the financing needs of its commercial
customers for their projects and investments. By providing the
funds obtained from the EIB and the World Bank as investment
and working capital for the real sector, new solutions were
generated to serve the needs of commercial customers
resulting from their projects and investments. Under the
agreement signed with the European Investment Bank (EIB),
the Bank contributed to local development by providing funds
for the investment expenditures of municipalities and their
enterprises. Following these developments, the volume of
project loans provided to our commercial customers rose 35%.
In consideration of the principle that “Sustainable development
is only possible in a sustainable environment”, the Bank
obtained cost-effective funding from international finance
institutions for the funding of energy efficiency projects of
SMEs with the aim of preventing greenhouse gas emissions,
reducing the consumption of fossil fuels, and lowering energy
costs. In this area, VakıfBank became one of the leading banks
in sustainable energy funding by continuing to provide our
customers in 2014 with the TurSEFF-II loan funded by the
European Bank for Reconstruction and Development (EBRD),
with the involvement of the European Investment Bank (EIB)
as the co-financing mechanism.
Via its high-quality and fast service approach, providing
customer-specific service with products designed specifically
for its customers, the Bank will continue to operate in line
with the goal of reaching profitable, high-quality, broad-based
growth by providing financial solutions for the activities of
commercial companies in 2015.
NUMBER OF SME BANKING CUSTOMERS
350
300
210
175
140
105
0
2013
2014
2012
124,888
207,565
330,928