69
PART I: INTRODUCTION
VIT-Sales and Marketing-Campaign
Management
An infrastructure was established to allow
Business Units to formulate campaigns by easily
designating the target customer group and
the needs for minimum technical support and
demand. The Bank’s campaign management was
centralized in a single hub.
VIT-Cash Management-Collections
The parametric has allows the initiation of a new
corporate collection in the shortest possible time,
and business units were able to take faster action
in the competitive market.
VIT-Cash Management-Payments
Instead of carrying out separate upgrades for
each corporation, a parametric infrastructure was
established to save labor and facilitate product
management, and integration with corporations
in the market was rendered easier.
VIT-Foreign Trade Module
All products in the VIT-Foreign Trade Module
were extended across the Bank.
VIT-Treasury and Investment-FTF
The follow-up of the fund transfer pricing
(FTF) operations were rendered simpler and
more flexible in parallel with technological
advancements.
VIT-Integration-Kondor
The integration between the core banking
system and Kondor has enabled the instant
and mutual transfer of data between the two
systems. The project also makes it possible to
transfer the exchange rate in core banking to the
Kondor+ system.
VIT-Reporting and Notifications-Risk
Management, MIS and DWH Projects
The reports started being issued from a single
system and manually prepared reports have
been shifted to the system reducing the risk of
error. The ease of access to data has been an
immense support to strategic decision-making by
business units.
Commercial Loan Process Follow-Up Portal
A portal has been designed in order to monitor
and report commercial loan allocation and
demand processes in a more efficient manner,
and take the necessary action on time.
Derivatives Market (VİOP) Project
A system has been established to enable Bank
customers to transfer orders to Borsa İstanbul
Derivatives Market (VİOP), follow up on these
orders, positions and collaterals and produce
bank statements and statutory reportings.
Operating Loan Package for SMEs
Efforts were expended to launch a new product
package which will offer alternative payment
options to SME customers and provide differential
pricing according to customer subsegments.
Customer Registration and Product Application
via Optic Form
In order to reduce branches’ workload and
enhance customer satisfaction, a system has
been developed to enable customer registration
and product application with optic forms.
Customer Demand Management Project
A new infrastructure has been developed to
manage customer demand processes.
The TEFAS Project
The TEFAS Application has made it possible to sell
funds managed by the Bank and other banks to
brokerage firms and other banks’ customers via
branches and the Internet.
Electronic Product Notes (ELÜS)
Upgrades were developed to ensure that ELÜS
notes, currently under the custody of Central
Registry Agency (MKK), can be visualized in
customer portfolios complete with data on their
price and volume. The necessary infrastructure
was created to enable the utilization of ELÜS
notes in transactions such as money transfer,
conditional money transfer, pledge and loan
collateral.
NASDAQ Transition
The Bank’s order transfer channels were revised
according to BIST’s integration with NASDAQ, and
were integrated with the Geneks system.
E-Ledger
Ledger information was created and the
system infrastructure was established for the
notifications to the Directorate of Internal
Revenue.
Automatic Goal Revision
A system was developed to automatically revise
the goals assigned to branches and teams by
the goal performance system when customers
change their location.
