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Strong growth in loan volume
As of year-end 2013, VakıfBank recorded
30% growth in its commercial loan portfolio
and 23% growth in the number of loan
customers. In line with the growth in loan
volume, commercial deposits also grew by
19% over the previous year. As a part of the
Bank’s restructuring activities, the Commercial
Banking unit that serves medium to large-
scale commercial companies, merged with
the Corporate Marketing unit in the last
quarter of 2013 and continued to serve as the
Commercial and Corporate Banking Unit.
In 2013, Commercial Banking organized
campaigns and created product packages to
expand the customer portfolio and increase
product usage rates, considering customer
needs. Customer-specific campaigns organized
especially for export companies, deepened
both the existing client portfolio and new
customer acquisitions. With effective cost and
profitability management, the Bank is able
COMMERCIAL BANKING
VakıfBank Commercial Banking, adopting
a well-qualified relationship management
and customer-oriented service concept,
continued its steady growth in 2013 through
its customer-specific solutions approach and
quality service.
In 22 regions and at 757 branches and with
a total of 933 commercial sales experts
that listen to clients and know their needs,
VakıfBank offers financial solutions to
thousands of commercial customers all
over Turkey from credit needs to resource
management and trade finance.
Aiming to be the main bank of its clients
while acquiring new customers and
establishing solid and lasting relationships
with existing customers, VakıfBank increased
its commercial customer base by 22% and
served approximately 50,000 customers
throughout Turkey in 2013.
to serve customers through Eximbank loans,
letters of credit, pre-export credits and other
import/export related instruments. As a result,
VakıfBank increased its total foreign trade
volume by 12% in US dollar terms.
In 2013, VakıfBank continued to offer specific
products and services to clients in the Medium-
size Enterprise (MSE) segment, which have an
increasing importance in Turkey’s economy.
As a result, the following growth rates were
achieved in the MSE segment: the number of
customers increased 49%, 38% increase in
loan customers, 53% rise for cash loans and
60% for non-cash loans. In addition to the
successful performance in loans, MSE deposits
also grew 61% over the previous year.
Important collaborations
VakıfBank continued to support and cooperate
with municipalities and their subsidiaries,
private hospitals and dialysis centers by
means of special product packages and
campaigns during 2013. As the leading
Bank for environmental banking since its
foundation, VakıfBank obtains cost-effective
funds from international institutions for the
prevention of greenhouse gas emissions,
reducing the use of fossil fuels and decreasing
energy costs. VakıfBank put into service
additional resources within the framework
2013 Activities
In 2013, VakıfBank continued to offer specific
products and services to clients in the Medium
Sized Enterprise (MSE) segment, of increasing
importance in Turkey’s economy.
THE COMMON
POINT OF
TURKEY
By spreading the use of credit cards
and ATMs, banks open their own ATMs
side by side in certain areas of the
cities. However, due to high hardware
and operating costs of ATMs, banks
started to look for ways to jointly use
ATMs. Led by VakıfBank, the Altın
Nokta (Golden Point) platform was
established and the joint use of ATM
devices was provided under the Altın
Nokta logo. Another joint service
approach is the Bank’s Financial
Market Branch, opened in 1994 in
Ankara. At this branch, banking,
insurance and all other financing
services are offered to customers.
HE
P I