36
VakıfBank continued to develop innovative
products to meet the specific financial needs
of its SME customers in 2013.
• Using the “Compassionate Credit Campaign
for Tradesmen,” the financial needs,
especially sudden cash needs, of tradesmen
were met at affordable costs and flexible
repayment options.
• VakıfBank organized the “Spring and
Summer Loan Campaign” to meet different
financial needs of SMEs arising in spring and
summer. In particular, the financial needs of
SMEs having seasonally growing workloads
were met with different loan options.
• The Bank continued to arrange special
campaigns targeted to different professions;
the Pharmacists Support Package,
specifically designed for the financial needs
of pharmacists, was launched. The Package
provided cost-effective credit facilities and
advantages in certain banking and non-
banking financial services.
SME BANKING
In 2013, VakıfBank continued its strong growth
in SME banking with the goal of “being the
reliable business partner of SMEs.” The Bank,
reaching out to new customers with new
branches, increased the number of portfolio
managers, while at the same time continued
to produce the right solutions to match the
financial needs of customers with improved
products and services.
2013 Performance
On the basis of the provisions for the
“Regulation on Definition, Classification and
Qualifications of Small and Medium Size
Enterprises,” VakıfBank continued supporting
SME clients in 2013; cash loans increased by
30% compared to the previous year.
• With the “Women Entrepreneurs Support
Package,” women entrepreneurs’ access
to finance was facilitated through cash and
non-cash loan products and advantageous
banking services.
• For SMEs already using Checkbooks from
VakıfBank or SMEs using Checkbooks for
the first time, the “SME Check Campaign”
was organized. SMEs participating in
the campaign earned TL 50 to TL 150
Worldpoints.
• The Bank developed the SME Real Estate
and SME Investment in Commercial Land
Acquisition Loan packages for the financing
of legal and real person clients who want
to purchase workplaces on behalf of their
commercial enterprises and property,
land, fields, vineyards and farms for
business purposes. With the loan package,
SMEs were supported by facilitating their
workplace and commercial land purchases.
2013 Activities
VakıfBank, by increasing its cash loans 30%,
continued its keen support to SME customers
in 2013.
BANKING FOR
EVERYONE
VakıfBank continues
to perform beyond
expectations in line with
the changing needs of a
developing Turkey. In 1994,
new types of personal loans
were launched targeting
university students,
homemakers, teachers,
private soldiers and
noncommissioned officers.
Earning the trust of Turkey
more and more with each
passing day, VakıfBank
signed another first in 1995
with Turkey’s first Gold
Escrow Account.
I
SME BANKING
CUSTOMERs
210
175
140
105
70
35
0
2012
2013
2011
69,592
124,888
207,565