VKF_FRAE_2017

PART I: INTRODUCTION 80 VakıfBank Annual Report 2017 With the virtual card, VakıfBank customers who are retail main cardholders can create a virtual card within their limits to carry out their internet and mail order transactions in a safe and practical way. REVIEW OF OPERATIONS IN 2017 As such branch processes concerning HGS/ OGS operations were simplified and customers’ daily demands started being identified and responded to immediately. The project, which will be completed soon, will allow customers to inquire for their OGS/HGS pass and account information through mobile banking/internet banking channels and to place an order of automatic top-up pass charges. In 2017, in another innovation, the Bank completed the project to place Automatic Top-Up Orders pass charges for OGS devices via Credit Card. As such, VakıfBank now allows customers to place automatic top-up orders to VakıfBank OGS devices from credit cards. In 2017, the Bank completed the projects to allow passage with VakıfBank HGS and OGS devices in the bridge, highway and tunnel projects realized through public private partnership investments which add value to the country. Furthermore, the Bank launched a project for using VakıfBank HGS labels to make payments at the entrance and exit of national parks. VakıfBank is the strength by institutional projects as well. 2017 was a productive year in terms of Campus Cards as well. In this scope, an agreement was reached with Ankara University and Health Sciences University. The ID cards of all academic/administrative employee and students in these universities have been redesigned as VakıfBank credit cards and VakıfBank prepaid cards. These cards are now being used at the entrance and exit turnpikes of the central and peripheral campuses of the mentioned universities, and individuals can easily make payments with these cards in all social facilities. VakıfBank increases the number of its member merchants The turnover from member merchants grew by 13% compared the previous year to reach TL 682,208 million, while VakıfBank’s POS turnover reached TL 41,844 million in an increase of 18%. As a result, VakıfBank has become the fourth fastest growing bank in the sector. While the number of member merchant transactions increased by 9% to reach 3,480,571,281 in total, the number of VakıfBank POS transactions outgrew above the sector to reach 185,591,546 in an increase of 10% compared the previous year. POS Network Request occurs much easier Customers who want to use VakıfBank POS product can now easily occur a POS application over the commercial internet banking channel as well as the web page and branch channels. VakıfBank customers now access the latest information on member merchants. Customers who use the VakıfBank POS product can easily access campaign information per POS devices and branches, and also receive member merchant information through the commercial internet banking channel. Virtual POS network expands As a result of collaborations with an increasing number of virtual POS integrator companies, a new and swift channel has been created for the Bank’s acquisition of new e-commerce member merchants, and customers were given special offers through particular conditions and campaigns. Special schemes Continuing to support the developing public service infrastructure in different areas, VakıfBank plays an active role in the KİOSK projects developed jointly by various companies and local governments. The turnover of merchant member grew by 13% compared to the previous year to reach TL 682,208 million, while VakıfBank’s POS turnover reached TL 41,844 million with an increase of 18%.