VKF_FRAE_2017

PART I: INTRODUCTION 60 VakıfBank Annual Report 2017 VakıfBank provides all of the insurance needs of its customers through the subsidiaries Vakıf Emeklilik ve Hayat A.Ş. and Güneş Sigorta A.Ş. REVIEW OF OPERATIONS IN 2017 VakıfBank continued to offer mortgage loans to customers who prefer to purchase a house from a new housing/office development in 2017. The Bank reached agreements with leading companies in the sector, municipalities, housing cooperatives and urban transformation companies, enabling retail customers to purchase a house/office with the assurance of VakıfBank. As such, the Bank continued its contribution to the sector’s development and increased the number of affiliated branded residence, office and urban transformation projects. In addition, customers who want to become homeowners with personalized payment options from VakıfBank Yellow-Shutter (SarıPanjur), can access the contracted housing projects by visiting www.saripanjur.com.tr , as well as through VakıfBank stands in real estate development project sales offices. In order to leave a better world for the next generations, VakıfBank joined forces with TEMA Foundation (Turkish Foundation for Combating Soil Erosion, for Reforestation and the Protection of Natural Habitats) to launch an Eco-Friendly Residential Loan campaign. In 2017, the Bank started to plant 50,000 saplings in the Çanakkale Gürece Forestation Area on behalf of customers who will take out loans under this campaign, and created the “VakıfBank Memorial Forest” by planting more than 160,000 trees. With its Yellow-Shutter (Sarı Panjur) brand, VakıfBank takes part in eco-friendly residential projects in order to increase environmental awareness and offers lending services to its customers. As a result of its partnership with Vakıf Emeklilik ve Hayat A.Ş. and Güneş Sigorta A.Ş., VakıfBank provided insurance coverage to mortgage loan customers while significantly increasing its insurance penetration levels. In addition to various Yellow-Shutter products presented in 2017, the Bank continued with special mortgage loan campaigns for public sector employees, Police Solidarity and Assistance Fund (POLSAN) and Turkish Armed Forces Assistance and Pension Fund (OYAK) members. VakıfBank continued the “Yellow-Shutter Urban Transformation Credits” campaign for financing residential buildings in risky structures and areas. With the aim of transforming such areas under disaster risk, and continued to help its salary customers become homeowners with confidential VakıfBank Yellow-Shutter campaigns. »» BANKING INSURANCE In 2017, VakıfBank grew in bank insurance as a result of integration and collaboration efforts with its subsidiaries Güneş Sigorta A.Ş. and Vakıf Emeklilik ve Hayat A.Ş. Each VakıfBank branch operates as an agency of Güneş Sigorta, Vakıf Emeklilik and Hayat A.Ş. delivering customers products such as life insurance, non-life insurance and private pension products. Delivering services in wide range including fire, agriculture, health, engineering, responsibility, personal accident, life insurance and pension plans, VakıfBank developed and released new products in 2017 in order to meet customers’ needs and widen its product range. The Bank reached the final stages of the project for marketing the insurance products of Güneş Sigorta A.Ş., Vakıf Emeklilik and Hayat A.Ş. through alternative channels, and the Bancassurance Project for integrating these insurance companies with VakıfBank; the two projects will be lunched shortly. Under the Eco-Friendly Mortgage Loan campaign launched together with TEMA, VakıfBank created the “VakıfBank Memorial Forest” by planting more than 160,000 saplings in total.