VKF_FRAE_2017

31 VakıfBank Annual Report 2017 We shall become the strength by all of our stakeholders, such as investors, exporters, craftsmen, the self- employed, farmers and households. awards not only for our securities issuance, but also for our products and services. We received two prizes at one of the most highly regarded award organizations of the business world, that is, International Business Awards (Stevie Awards). At this prestigious organization, we collected the “Best Marketing Campaign of the Year - New Products and Services” award for our “720° Customer Management” product, and the “Best Marketing Campaign of the Year - Financial Card” award for our “OGM Card”. Furthermore, at The ABCs of the Digital Twin Conference organized by IDC IOT (International Data Corporation) Forum, we were awarded for our “Overdraft Account and Trend Calculation for General Purpose Instalment Loans” scheme in the Customer Experience category and for our “Mobile Field Sales” scheme in the Internet of Things category. Finally, at the “Vizyonist’17” Conference where Visa Turkey gives awards to successful Turkish banks, VakıfBank was designated the “Leader Bank in Net Increase in Visa Personal Credit Cards” and VakıfBank MilPlus came first in the “Most Innovative Visa Credit Card Product” category. VakıfBank acts with the objective and social responsibility of becoming the strength by Turkey’s side. To this end, we continued in 2017 to support the VakıfBank Sports Club which achieved great success on the global arena. Our Women’s Volleyball Team capped the year 2017 as the European and World Champion, and once again lifted the VakıfBank brand to the summit of the world. As such, the team increased the number of the international championship cups in its museum up to seven. Furthermore, we also continued our work on young athletes via VakıfBank sports club with a view to “raising good people for the society and successful athletes for Turkish volleyball”. In line with our perspective of sustainability and responsibility towards the environment, VakıfBank planted over 50 thousand saplings by means of the TEMA foundation and thereby contributed to nationwide forestation efforts. Also in the same period, we received the ISO: 9001- 2015 Quality Management certificate and ISO: 14001-2015 Environmental Management System certificate, becoming the second Turkish bank to hold both certificates. At VakıfBank, we pay special attention to projects that contribute to sustainable growth. Within this scope, we became the first bank to extend an ESCO loan under the World Bank’s SME Energy Efficiency Loan Program in 2017. Thus, we have taken an important step towards extending across Turkey a financing model widely used in the world in the field of energy efficiency financing. Turkey is now a strong country envied by the whole world. VakıfBank wants to contribute more to the strong Turkish economy and provide better services to clients; to this end, we have embraced the vision of “Leading Bank of Strong Turkey” and the corporate strategy of “Profitable, Productive and High Quality Growth”. As such, we shall not only continue to be the compassionate bank, but also become the strength by all of our stakeholders, such as investors, exporters, craftsmen, the self-employed, farmers and households. I strongly believe that we will achieve this goal together with our stakeholders who have made the VakıfBank brand what it is today. On this occasion, I offer my thanks to our customers as well as our devoted employees, shareholders, investors and other stakeholders for their contribution to our success. Yours sincerely, MEHMET EMİN ÖZCAN General Manager Executive Board Member In order to support strong the Turkish economy, we have embraced the vision of becoming the “Leading Bank of Strong Turkey”.